Northline
Ticket machines and the app behind them, for a regional rail network.
Client
Northline Rail
Role
Product design, signage
Year
2025

Designed in the station
Most of this project happened on platforms. We timed people buying tickets, watched where they hesitated and rebuilt the flow so that the most common journey takes three taps.
The machine, the app and the signs share the same green, the same type and the same words for the same things. A ticket bought on the phone looks like the one printed by the machine.


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