Fieldwork
An identity for a small workwear brand that wanted to look made, not marketed.
Client
Fieldwork Supply
Role
Brand identity, packaging
Year
2025
A label you can sew
Fieldwork makes jackets meant to last ten years. The identity had to survive being stitched, washed and worn, so it is built from a woven label first and a logo second.
Olive, cream and raw wood came from the fabric samples on the studio table. The same palette runs from the swing tags to the website.
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